Acquire.io is a customer communication platform that helps businesses manage their teams and provide better customer service. The platform offers tools like co-browsing, video/voice calls, and customer profiles to help businesses connect with customers in real time. Acquire.io also offers flexible and scalable software that can meet the needs of any business.
Project overview:
Create a forward-looking vision focusing on no technical limitations to understand the direction and see opportunities we otherwise may miss.
The experience has two sides:
Customer-facing browser Widget experience that’s mobile-friendly
Agent experience on mobile and desktop browsers.
Roles: Product design lead, UX, UI
Epsilon IDM previously “Events” is part of Epsilon PeopleCloud data-tech platform and is a marketing application that allows marketers to define a set of real-time, marketing automations that react to customer behaviors and signals across various channels to drive conversions and increase brand loyalty.
The SasS went through a strategic revamp to combine a second product focused on Machine Learning previously called IQ.
Roles: Product design lead, UX, UI
The idea behind TradeExchange was to create an investment marketplace that would act as an intermediary between self-directed investor and unregistered “publishers” that provide investment advise for subscription.
Deliverables included “publisher” as well as beta user interviews, industry research, personas, feature lists, use cases, surveys, user flow user journey mapping, wireframes, prototypes throughout MVP creation.
Case study available
Roles: User Experience, User Research, Creative Lead, Art Direction
Redesign of web based SaaS platform
My responsibilities:
- UX Leadership
- Creative Direction
- Art Direction
Globaledit is the market’s most advanced photo and video web-based workflow that streamlines the photo and video production, from capture to review and approval to distribution.
Responsive website redesign.
My responsibilities:
- UX Leadership
- Creative Direction
- Art Direction
- Illustration
The goal of this project was to create a Creative Direction as well as UX patterns for the Client Portal software that consists of more than 6400 unique screens and serves hundreds of large to local banks across United States. The design system included hierarchies of patterns, page modules, and design elements; This system was to inform the evolution of other products and applications in the FIS ecosystem. Tasks included stakeholder as well as customer interviews, research, Personas, Feature lists, Use Cases, Wireframes, prototypes as well as Visual style guide.
Roles: User Experience, User Research, Creative Lead, Art Direction
The goal of this project was to redesign an existing consumer facing Banking application as customized branded experience as well as White Label version. The design system included hierarchies of patterns, page modules, and overall Creative Direction; this system was to inform the evolution of other consumer facing products and applications in the FIS ecosystem. Tasks included stakeholder as well as customer interviews, research, Personas, Feature lists, Wireframes, Use Cases, prototypes as well as Visual style guide.
Roles: Creative Lead, Art Direction, Usability consulting, User Research
We were tasked at redesigning the opening of a TD checking account - the most popular TD offering into a more mobile friendly experience.
Role: Art Direction
These screens represent part of a pitch to Freddie Mac that won over $200 million dollar account to reconstruct current Freddie Mac experience from ground up and unite few disparate applications that exist separately under one umbrella.
Roles: Art Direction, UI design
*note: 2 iPad screens at the end were part of second pitch, and meant to reflect slightly more "progressed" visual direction.
This Customer Journey Mapping system has been conceived for presentations in the iLab - an interactive presentation facility that has largest interactive wall coverage in North America measuring about 7.5 x 30 feet.
We created these to help clients understand users through simple but emotionally charged storytelling that visually illustrates the pain points of user experience as well as solutions these challenges.
Roles: Creative Direction, Design Ideation, Art Direction, Illustration and Iconography.
redsquare, Inc - an Architectural Visualization studio located in Brooklyn, NY has asked me to create their promotional brochure highlighting their best work. This piece has followed branding we worked on previously that included identity and some collateral print materials.
Roles: Art Direction, Branding, Digital Illustration, Production Design
